Prospect Find new customers with advanced data targeting lookalike clients.
Retain Leverage real-time data to boost loyalty and retention.
Maximize Re-engage visitors with precise timing and effective retargeting.
Travel and Hospitality
Retail
Beauty and Wellness
Apparel and Accessories
Home Services
Lookalike Audiences Enhance customer acquisition by identifying high-potential prospects, boosting response rates, and lowering advertising costs.
Retargeting Postcards Double the performance of your direct mail retargeting.
Amplify Recognize unknown visitors who are actually customers. Add 20-40% to your ESP/CRM campaigns.
IQ Mail Retain customers with personalized, timely messages for those opting out of digital channels.
Activate Profitable Audiences You’re Missing Today
NaviStone’s platform unlocks and activates high performing, first-party audiences you’re missing out on. The result: improved growth and marketing efficiency.
Proven Results
We set and continually elevate the standard for direct mail retargeting.
>50% of NaviStone’s ROI.
Privacy by Design
Your first-party data remains yours alone. We never sell it, share it, nor make it available to anyone but you.
Requires you to share your first-party data with their identity graph…and your competition.
Work Comes Off Your Plate
A perfect partnership of strategic consultation and white glove service.
Self-service support.
Best Brand Experience
Personalized by first and last name, tailored, and segmented creative boosts response rate by 30%.
Generic, non-segmented communications addressed to “Resident”.
Unique Lookalike Audiences
Amplified LAL using proprietary modeling capabilities that examine actual site visitor behavior.
Identity graph LAL, which shares your first-party data with your competitors.
Postal Rebates
Returned $1.4M in rebates to our clients in 2024.
Keep rebates as profit.
Why it Works
We pioneered direct mail retargeting, and we’ve been perfecting it ever since. Our unique software and technologies offer:
50% higher versioning based on browser data
Matching rate of up to 70%
Targeted and segmented creative for maximum impact
The NaviStone Guarantee
We’ll beat your postcard retargeting program results, guaranteed.
NaviStone’s proprietary software and advanced matching techniques produce up to 50% better return than the competition.
8.5x
ROAS
5.50%
Response Rate
$118
Average Order Value
Case Study: Sleep Number
Just ask our client at Sleep Number.
They switched their postcard retargeting partner to NaviStone and immediately experienced a 50% increase in return. Coincidence? We didn’t think so.
Currently mailing with a competitor? See if you qualify for a free head-to-head split test to prove the NaviStone advantage, and let the results speak for themselves.
"We were running a successful program like this for years with another partner, but we've more than doubled our success since moving to NaviStone. They are a much more strategic partner and great at targeting. I highly encourage you to look into NaviStone because it's really benefited us."
The Right Partner, The Right Results
Ready to select the right direct mail retargeting partner for you, but not sure where to start? Begin by accessing our free eBook, Choosing a Direct Mail Retargeting Partner.
We’ll show you how to evaluate retargeting companies, measure value and ROAS, and make the best choice for your business.
The post office provides discounts on bulk mail sends and sometimes offers incentives for retargeting direct mail. We return all postage incentives to our clients.
We offer as many versions as it takes to provide the personalized messaging that will boost your response rates.
As postage costs have increased, making sure your target is truly “in market” has become more important. We use visitor counts by score ranges/segments to determine likelihood to buy.
We use multiple data sources to verify postal addresses. This includes IP addresses, email addresses, hashes and more that indicate the linkage between a device browsing a website a postal address.
